A virtual summit 2022!
Content engagement is no longer a commercial paradigm; it is evolving into a social paradigm. Revenue from online and gaming will grow in the years to come; with entertainment moving from a linear channel to OTT platforms, everyone now has the power to create content.
CEO & Co-Founder
Affine
Board Member & President
Affine
Vice president
Twitch
User engagement is the key to ensuring monetization. A happy user will spend more in game. Content has broken boundaries and digital platform is set to witness the highest advertising spend. With the average user spending 7 minutes viewing content, personalized content recommendation & content engagement will be the driving force for businesses.
Director
Activision
Marketing Analytics
WB Entertainment
Director
Twitch
Behavioral moderation in games is a tricky affair. No amount of human effort can manage the volume of moderation required and this is where Artificial Intelligence and Machine Learning algorithms come in. Other than this scaling graphics and NPCs dynamically to provide quality gameplay for users is where these technologies shine.
Senior Director
Activision
User engagement is the key to ensuring monetization. A happy user will spend more in game. Content has broken boundaries and digital platform is set to witness the highest advertising spend. With the average user spending 7 minutes viewing content, personalized content recommendation & content engagement will be the driving force for businesses.
Director
Activision
Marketing Analytics
WB Entertainment
Director
Twitch
With the onslaught of OTT platforms, the pain of finding the right content is a challenge we need to address. Television is a communal device and the audience needs are diverse depending on their mood. Businesses need to prevent complex clustering in algorithms to improve personalized recommendations.
Senior Director
Google TV
Education and gaming go hand in hand. Games have helped many solve math problems and learn history. They are more than just badges and rewards. A good story is the crux for education gaming, but understanding the needs of gamers comes with a challenge of finding the right data.
Founder and CEO
Storybyte Studio
With increasing focus on personalization and data based marketing, the level of data collection is concerning, and it is vital to understand the privacy angle in the ever increasing sea that is data. When we drill down Data Privacy, we comprehend that knowledge accompanies reasonability.
Stanford University
Director
Activision
Marketing Analytics
WB Entertainment
Director
Twitch
A passionate game developer in Kenya has set out to make an original African game. But the challenges are aplenty with GPU shortages, skyrocketing hardware prices and the limited low spec hardware available with the audiences in that territory.
Stanford University
PC and Mobile gaming have established a monetization economy. As technology changes with time we need to revisit our assumptions. Blockchain and VR need to create their market and not cannibalize PC, mobile and console markets. With that, the need of the hour for blockchain technology is to create a sustainable monetization.
Stanford University
PC and The Metaverse today is a virtual room primarily developed for interaction & communication. It is a leap, just like gaming & cloud, and we are all early adopters. We’ve become more virtual in the past 24 months than in the past 24 years. What is the core element of the Metaverse?
Stanford University
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