Game Title Sales Forecasting & Marketing Budget Planning Solution

Game Title Sales Forecasting & Marketing Budget Planning Solution

Accurately forecast Title sales and optimize the marketing budget allocation using Affine’s Title Forecasting & Marketing Mix Model powered by AWS AI/ML services.

Highlights

  • Reduced Time & Cost To Experiment: Machine learning models developed using AWS AI/ML services enabled quick & efficient experimentation with multiple ML techniques to identify final model which has high business interpretability and validation accuracy

 

  • Scenario-Based Planning: Time & cost-efficient interactive UI to evaluate multiple attributes like launch date, pricing, marketing spends & other business constraints to Recommend scenarios having maximum unit sales, Optimize marketing budget allocation & Game Title Launch Planning
  1.  

Manas Agrawal

CEO & Co-Founder

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