CPG

Increase Growth and Value of Consumer Brands with AI and Analytics

Discover Untouched Opportunities in the CPG domain with AI

Unlock the Power of Data-Driven Decisions

Navigate the path of dynamic customer preferences and market trends in the CPG industry with Affine’s intuitive combination of AI, ML, and advanced analytical solutions.

Services and Solutions across CPG

Market Estimation and Budget Planning

Optimize Sales Planning and Budget Allocation at the Product Level

Incentive and Compensation Computation

Enhance Sales Team Satisfaction and Performance with Real-time Insights

Sales Force Sizing and Territory Alignment

Maximize Market Reach and Sales Potential via Machine Learning and Big Data

Lost Opportunity Analysis

Analyze Market Demands and Identify KPIs to Invite Pivotal Opportunities

Demand Forecasting

Improve Inventory Management with BI and Data Engineering Tools

Cross-sell and Upsell Recommendations

Enhance Real-time Product Recommendations using Behavioral Analytics

Brand Performance Analytics

Enhance Marketing ROI with Data-driven Decision-Making

Ad Appropriateness Measurement

Optimize Advertising through Multiple AI Models

Cart Abandonment Analysis

Maximize Revenue Potential using Customer Journey Analytics

Customer 360 Profiling

Create Unified Customer Profiles through Data Processing Models

Customer Lifecycle Management

Manage Customer Acquisition to Customer Retention

Customer Sentiment & Review Summarization

Implement Product Improvement Strategies

Customer Lifetime Value Analysis

Accurately Forecast Future Customer Behavior and Identify High-Value Segments

Assortment & Shelf Optimization

Maximize Revenue and Profitability, and Enhance Customer Satisfaction

Product Bundling

Optimize Revenue using Data-Driven Bundle Creation and Pricing Strategies.

Production Planning & Forecasting

Optimize Production Schedules through AI/ML Models

Labor Optimization

Meet Production Demands Efficiently while Minimizing Costs

Predictive Maintenance

Anticipate Equipment Failures and Optimize Maintenance Schedules

Quality Assurance via Defect Detection

Improve Production Efficiency and Maintain Consistent Product Quality

Inventory Management

Improve Overall Supply Chain Efficiency and Streamline Inventory Allocation

Fees, Fines, & Claims Auto Validation

Implement a Robust Validation Mechanism to Tackle and Mitigate Financial Losses

Supplier Risk Assessment

Reduce Process Disruptions due to Supplier Non-adherence using ML models

Route Optimization

Minimize Transit Time and Costs through Real-time Data Analysis and BI tools

Services and Solutions across CPG

Maintain consistent brand messaging that aligns with business goals to resonate with your consumers effectively.

Synchronize product information across multiple channels to ensure a smooth customer experience using our PLM models.

Integrate product designs seamlessly across channels to ensure effective customer engagement and smooth browsing experience.

Implement product development strategies based on market trends using our demand forecasting models.
Streamline supply chain operations and enhance visibility using efficient strategies powered by AI/ML models.

Enhance inventory and logistics to meet customer demands effectively using our predictive modeling systems.

Implement environment-friendly systems like eco-friendly sourcing/packaging, recycling products, waste management, etc., using our sustainable solutions.

Maintain transparency and ethical standards of brand communication using our business solutions.

Adhere to the compliance & legal requirements of the CPG industry thoroughly with our secure data protection models.

Promote personalized customer experience with effective Direct-to-Consumer (DTC) channels.

Cater to customer requirements efficiently using our customer segmentation and analytics models.

Handle efficient collaborations, understand key areas of improvement, and make informed decisions using our centralized user-insight models.

Improve reach to target audience with tailor-made content strategies.

Enhance customer experience with efficient marketing strategies.

Implement real-time customer engagement strategies with our moment marketing solutions.
Optimize revenue and adapt dynamic pricing models to promote efficient sales.

Build trust and improve customer relationships with effective loyalty programs.

Why Partner with Affine?

Industry Expertise

Understand your key challenges and opportunities of CPG landscape with our knowledge and BI.

Focus on Sustainability

Implement environment-friendly solutions like eco-friendly product development, sustainable packaging, etc., with our sustainable solutions.

Future-Proof Solutions

Stay relevant to the ever-evolving technological trends and customer preferences using our scalable solutions.

Discover New Potentials in the CPG Industry

Insights
Explore how you can leverage our capabilities to stay on the competitive edge in the CPG Industry
Step Into the Future of the CPG
Industry with Affine!